SAP C-C4H260-01 Exam Description:

The "'SAP Marketing Cloud (2002) Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.

SAP C-C4H260-01 Exam Syllabus Topics:

Topic	Details
Topic 1	Describe Contact to Lead-Opportunity process Explain the option for anonymizing contact information
Topic 2	SAP Commerce Cloud etc. Additionally know how to monitor integration errors Explain varous extensibility options and ways to implement them
Topic 3	Describe how to set up integration scenarios and the ways to integrate ERP in context of Marketing Resource Management Explain the Analytics and Report Gallery including Analytics Stories and Operational Reports
Topic 4	Explain the concepts of Best Record and Score Builder capabilities Explain the concepts when integrating SAP Marketing Cloud with other solutions like SAP Sales Cloud
Topic 5	Explain the concept of campaign categories and their actions Campaign and Journey Orchestration
Topic 6	Lead- and Account-Based Marketing Outline the options for extensibility
Topic 7	Set up data replication between SAP Marketing Cloud and SAP Cloud for Customer Explain the technical foundation of segmentation

Reference: https://training.sap.com/certification/c_c4h260_01-sap-certified-technology-associate---sap-marketing-cloud-2002-implementation-g/

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